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7 Sample Texts To Send To Someone Who's Breadcrumbing You

The practice of breadcrumbing — aka when someone gives you just enough attention to keep you around, when clearly they're not really invested in you — is an unfortunately common way of fading out on a potential romantic interest. When you're genuinel…

How Much Should You Tip Your Hairdresser?

Have a hair appointment soon? Make sure you know the proper tipping etiquette for hairdressers, such as if a tip is expected and how much to tip.

20 Hottest Short Hairstyles for Older Women

Short hairstyle is cool for older people. You can get rid off all the claims the hairstyles are just for the cute teens. You can create a blunt one, flapper one

The Questions You Should Ask Your Direct Mailing List Provider

In a world where we rely more and more on the Internet, a direct mail marketing campaign can help to differentiate your business from its competitors. Direct mail can often be a welcome change from t…

Finding Targeted Mailing List

The first step in any direct mail campaign is to find a targeted mailing list. It doesn’t matter the industry you work in, the size of your campaign, or what you’re offering – this is always the first step. Doing this is crucial as it helps you focus your advertising budget and efforts on your …

The Strategic Use of Questions in Direct Mail Packages

Questions are not only a powerful conversational tool, but also an essential part of any direct marketing program. Whenever people get your direct mail package, or an email from you, chances are they are going to have some questions. Why would they have questions?

Learning Direct Mail Strategy

Learn how to build a mailing list, design your messaging, and decide on a format for your next direct mail campaign.

Part III, How to Target the Prospects on Your Mail List

In Part I and II you learned techniques to help you pull together and maintain the perfect mail list. The next step in the process is to design your direct mail piece in a way that will be effectiv…

Direct Mail: The Ultimate Guide to Using Direct Mail Advertising

The most comprehensive post on direct mail marketing ever written, period. Discover the step by step process for building a lucrative direct mail campaign!

Direct Mail: Still Relevant in the Digital Age?

Is direct mail still relevant? This is a question many business owners are asking, and it’s a good one considering that we now live in a “digital first” climate. But if the feedback we receive from our clients is any indication, marketers should not be so quick to dismiss the tangible, tried-and-true direct mail method of reaching and retaining customers; in fact, they should be open to a “print first” approach instead<br>How to Use Direct Mail<br>Perhaps you have heard the phrase…

Proven direct mail dental marketing tactics

Designing an offer that will draw in potential dental patients is important As a dentist, you don’t need an extensive marketing background to do your job. However, a little marketing knowledge can make the difference between a booming practice and scraping by. My company, PostcardMania, has helped more than 2,400 dental professionals build direct mail campaigns for their practices, and we have tracked and analyzed the…

Finding Your Direct-Mail Fundraising Donors — Online

Most of the donors in our databases were acquired offline — through direct mail, events or other means. How do we target them with relevant online display ads to encourage them to take action online? Or donate online or offline? Magic? No … through direct-response, cookie-based targeting.

15 Most Common Direct Mail Mistakes

Not having a good mailing list The mailing list has the greatest impact on the success or failure of your direct mail campaign. Sending your direct mailer to the correct audience is crucial. If you...

Fascinating Direct Mail Facts

Direct Mail is still a strong and effective tool in your marketing!

Common Direct Mail Mistakes

Direct mail can still be a great way to market your business, if done right. It can also be a huge disaster and expense if done poorly. Below are just a few of the most common mistakes most businesses make when sending out a direct mail piece.<br>Purchasing a list. Be very careful about renting or

Does Direct Mail Work

Yes, direct mail is cost-effective, professional and can be paired with other tactics such as email, social media and events.

Direct Mail Marketing With Humor?

Yes, humorous direct mail works. Many marketers shy away from it because they are worried about offending someone.

How We Design Direct Mailers

Are you Making These Direct Mail Mistakes?

The worst direct mail mistakes are the ones that cost you the most money, so learning what not to do can really help. Check out these tips.